Hard Baits (New)

Another great addition to Strike King’s incredible line-up of hardbaits, the Strike King Pro Model Lucky Shad offers all of the advantages of balsa...

Shimano Butterfly Flat-Fall Jigs add a totally unique dimension to the butterfly jigging technique. The jig can be easily worked by free spooling t...

Attention to detail is what makes this Wiggle Wart® so deadly. The 3-D holographic eyes, external scale pattern with UV Bright and traditional colo...

The One Knocker® Spook® has a single tungsten rattle contained in a sound-intensifying chamber that produces a loud thump that draws fish from long...

Blue with Red Eye

Features: Super tough Stainless-steel Realistic large popil eyes Rugged heavy swivels Sturdy triple split rings 3X saltwater grade hooks Perfect t...

Features: Traditional stainless lip Built with Saltwater Grade Components and Stout Hard Wood Body Super Tough Stainless Steel  Ultra Realistic Lar...

The Heddon Chug'n Spook features an open, cupped mouth that spits loads of water and creates enormous surface action. Despite the addition of the s...

Specs: Weight: 3 Oz. Dimensions: 6 × 1.5 × 3 in

Specs: Weight: 3/4 Oz. , 1/4 Oz. Dimensions: 4.25 × 1.75 × 0.75 in

The FLOATER ADVANTAGE is simple.  No other lipless crankbait will come over grass and cover like a Float-N-Trap.  This gives anglers the ability to...