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Baits (New)

  • 5 in. Yamamoto Senko

    5 in. Yamamoto Senko

    $7.89

    The baits you'll see by Gary Yamamoto represent three decades of design and development. These products are the results of the efforts of dyed-in-...

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    $7.89
  • Z Man Chatterbait Jackhammer

    Z Man Chatterbait Jackhammer

    from $17.49

    CHATTERBAIT JACKHAMMER  Designed by Elite Series pro Brett Hite in conjunction with Japanese luremaker Evergreen International, the ChatterBait Ja...

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    from $17.49
  • Storm WildEye Swim Shad

    Storm WildEye Swim Shad

    from $4.99

    WildEye Swim Shad 02 Baby Bass

    from $4.99
  • Keitech Swing Impact Fat Swimbait

    Keitech Swing Impact Fat Swimbait

    from $6.99

    The Keitech FAT Swing Impact redefines swimbait performance. Keitech's revolutionary two-tone injection process uses several different types of sal...

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    from $6.99
  • Berkley Powerbait Power Worm

    Berkley Powerbait Power Worm

    from $5.49

    Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent an...

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    from $5.49
  • Owner Flashy Swimmer

    Owner Flashy Swimmer

    from $5.99

    FLASHY SWIMMER with Owner's TwistLOCK™ Centering-Pin Spring (CPS-patent pending) is a unique setup for rigging soft swimbaits, flukes, and other sw...

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    from $5.99
  • River2sea Whopper Plopper

    River2sea Whopper Plopper

    from $14.99

      River2Sea’s Whopper Plopper, designed by the legendary angler Larry Dahlberg, is his secret weapon for musky fishing. The soft, pliable tail rot...

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    from $14.99
  • Berkley Gulp Earthworms

    Berkley Gulp Earthworms

    $5.99

    The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft b...

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    $5.99
  • Yamamoto Zako

    Yamamoto Zako

    $6.49

    The new Zako Swimbait was designed by Elite angler Brett Hite, and it’s his bait of choice as a  swimbait trailer when he’s slinging chatterbaits ...

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    $6.49
  • Zoom Super Fluke

    Zoom Super Fluke

    $5.99

    The deep belly of the Super Fluke causes it to dart, glide and knuckleball through the water, while its universal baitfish size allows it to tempt ...

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    $5.99
  • 6 in. Yamamoto Senko

    6 in. Yamamoto Senko

    $6.89

    6 in. Yamamoto Senko Count per bag: 5

    $6.89
  • Santone Chris McCall's Rayburn Swim Jig

    Santone Chris McCall's Rayburn Swim Jig

    $4.99

    Finally, a swim jig designed to swim through anything, with a hook big enough to catch the largest bass"! - Chris McCall Performance tested and tou...

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    $4.99
  • Strike King Thunder Cricket Vibrating Jig

    Strike King Thunder Cricket Vibrating Jig

    from $9.99

    Bladed swim jigs belong in every bass angler's arsenal. Take a tip from the pros, and put a Strike King® Thunder Cricket Swim jig on top. This meti...

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    from $9.99
  • Bill Lewis Rat-L-Trap
    $7.49
  • Strike King Rage Swimmer

    Strike King Rage Swimmer

    $5.99

    Rage Swimmer 3 3/4" Green Pumpkin Pearl Belly The Strike King® Rage Swimmer is designed to provoke an immediate reaction! It looks great inside and...

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    $5.99
  • 7 in. Yamamoto Senko

    7 in. Yamamoto Senko

    $6.89

    7 in. Yamamoto Senko Count per bag: 5

    $6.89
  • Santone Rattlin' Jig

    Santone Rattlin' Jig

    $4.99

    The Santone Lures Rattlin' Jigs feature super-sharp Heavy-Wire Gamakatsu Hooks, as well as, a double rattle system for added fish attraction. A uni...

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    $4.99
  • Zoom Trick Worm

    Zoom Trick Worm

    $6.99

    The Trick Worm was the original floating worm, deadly for twitching and deadsticking weightless for a stealth approach to shallow water bass, but i...

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    $6.99
  • Zoom 6" Lizard

    Zoom 6" Lizard

    $4.99

    The best-selling lizard of all time attained that status for good reason. The six-inch size will catch the biggest fish in your lake, but it’s also...

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    $4.99
  • Reaction Innovations Skinny Dipper

    Reaction Innovations Skinny Dipper

    $7.99

    The gold standard from which all weedless swim baits are measured. Skinny Dippers catch fish when all other swim baits fail. Our extensive color ...

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    $7.99
  • Zoom Magnum Lizard

    Zoom Magnum Lizard

    $6.99

    In Texas and Mexico, the eight-inch lizard is a can’t miss option for the bass of a lifetime, but that doesn’t mean you should sleep on it when you...

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    $6.99
  • Z Man Chatterbait® Elite

    Z Man Chatterbait® Elite

    $7.99

    CHATTERBAIT ELITE  DESCRIPTION Building upon the Original ChatterBait® brand bladed swim jig's leadership position in tackle boxes - and on bass...

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    $7.99
  • Strike King Rage Craw

    Strike King Rage Craw

    $5.99

    Does the water you're fishing in call for craws? Throw in the Strike King® Rage Tail® Craw and the water will boil with action! The exclusive desig...

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    $5.99
  • Megabass Uoze Swimmer Swim Jig

    Megabass Uoze Swimmer Swim Jig

    from $12.99

    DESCRIPTION The Megabass UOZE SWIMMER spares no expense, harnessing careful design and premium components to deliver an unrivaled swim jig e...

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    from $12.99
  • Zoom Baby Brush Hog

    Zoom Baby Brush Hog

    $5.99

    Zoom Baby Brush Hog 4'' Black Red Glitter 12pk

    $5.99
  • Reaction Innovations Sweet Beaver

    Reaction Innovations Sweet Beaver

    $6.99

    4.20 Sweet Beaver Black/ Blue

    $6.99
  • Reaction Innovations Little Dipper

    Reaction Innovations Little Dipper

    $6.99

    Little Dippers are a scaled down version of the Skinny Dipper with the same great action. There are multiple ways to fish with a Little Dipper. Som...

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    $6.99
  • 3:16 Mission Fish

    3:16 Mission Fish

    from $11.99

    3:16 Mission Fish The Mission Fish is the bait that started it all. The first truly weedless swimbait, it was released in 2000 after 2 years of re...

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    from $11.99
  • 6th Sense Quake

    6th Sense Quake

    from $10.99

    Quake Lipless Crankbait  The 6th Sense Quake™ has an action unlike most typical lipless crankbaits. Utilizing a dual flat back design, this lure w...

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    from $10.99
  • Googan Baits Bandito Bug

    Googan Baits Bandito Bug

    $6.99

    Googan Baits Bandito Bug 4 in. Black Blue Flake

    $6.99
  • SPRO Bronzeye Frog 65

    SPRO Bronzeye Frog 65

    $11.99

    These frogs catch fish! This frog is for professional sport fishing. The Bronzeye Frog 65, the award-winning frog that raised the bar for frog ...

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    $11.99
  • Strike King Red Eyed Shad

    Strike King Red Eyed Shad

    $6.99

    The Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eye Shad has incred...

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    $6.99
  • Jackall Deracoup

    Jackall Deracoup

    $10.99

    The Deracoup was designed to be fished from shore or boat. The small compact size mimics baitfish. Even with the small profile, the lure can still ...

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    $10.99
  • Zoom Ole Monster

    Zoom Ole Monster

    $5.99

    The Ol’ Monster has been the go-to big worm of tournament anglers for years, fished on a Texas rig, a Carolina rig or even a mag shakey head. Thi...

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    $5.99
  • 6th Sense Divine Hybrid Jig

    6th Sense Divine Hybrid Jig

    $5.49

    3/8oz Divine Hybrid Jig  The 6th Sense Divine Hybrid Jig was designed to be a universal casting jig with a head shape that is a hybrid cross betwe...

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    $5.49
  • Zoom Brush Hog

    Zoom Brush Hog

    $6.99

    The creature bait that started it all, the Zoom Brush Hog has tempted big bass from coast to coast for decades and it continues to be the standard-...

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    $6.99