Our Best Sellers (New)

The 6th Sense Quake 80 Suspending model takes a whole new approach to the your standard lipless crankbait. Engineered with a unique suspension sys...

Fluorocarbon Leader Exceptional Strength and Durability Abrasion Resistant Eliminates Line Twist Super Smooth Rotation

Boasting Gamakatsu’s new and innovative G-Shield Technology, the Gamakatsu G-Shield Tungsten Worm Weights utilize specially designed composite in...

Power Ball Bearing Swivel Ultra Heavy-Duty  Free-Spinning

When the going gets tough, the tough go to the Ned Rig; however, traditional mushroom-shaped jigheads associated with this ultra-finesse technique ...

Berkley’s finest fluorocarbon for spinning reel techniques, Berkley Trilene XL Pro Grade 100% Fluorocarbon has the lowest memory in a fluorcarbon a...

ProDry Bib is the ultimate performance solution for your on-deck adventures, keeping you exceedingly dry through the harshest fishing conditions. F...

Specs Sun-fighting mastery in an easy-breathing UPF 30 tee, featuring fishy artwork for every angler. Graphic prints on back UPF 30 sun prot...

Durable and semi-structured travel cube keeps fishing tools and essential gear organized and protected. Features: Durable 210D CORDURA® mini ripst...

Yeti Rambler MagSlider Lid Keep splashes at bay and debris out with the Rambler® MagSlider™ Lid — individually sized for YETI Mugs, Tumblers, Lowb...

The 6.5" GZ based on the popular Big EZ gives an even larger profile for giant fish. If you are looking for a bigger profile swimbait with excellen...

The Strike King KVD Perfect Plastic Drop Shot Half Shell heats up the action at your favorite fishing hole. Co-designed by renowned pro anglers Kev...

The new Zako Swimbait was designed by Elite angler Brett Hite, and it’s his bait of choice as a  swimbait trailer when he’s slinging chatterbaits ...

Designed and tested by finesse fishing magician, Shin Fukae, the Gamakatsu G-Finesse Cover Neko Hook offers a line twist-free solution for the incr...

Built to flip and pitch into the heaviest cover with incredible efficiency, the Gamakatsu Tungsten Flipping Weights include smart attributes to e...

Heavy Swivel Small and Strong Swivels Heavy-Duty Great Wind on Swivel in smaller sizes

The Simms Women's BiComp Fishing Shirt is designed to provide comfort and performance on the water. It's made with COR3™ technology that wicks moi...