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SUNGAITER ASH

The new standard in Flip hooks has arrived. The new Heavy Cover Worm hook has been built to the highest standards to fight the biggest fish in the ...

Gamakatsu Feathered Treble Hooks enhance any lure they’re matched to. Add one of our Feathered Trebles to the back of any topwater bait and watch y...

Sometimes great fishing requires venturing into places that feel like the inside of a blast furnace. It's times like these that it's important to ...

Gamakatsu’s new Tournament Snap is Gamakatsu’s newest addition to the “G Finesse” series, designed by Shin Fukae. Primarily used on plugs for bass,...

Anglers who are familiar with the great success of the Reaction Innovations Sweet Beaver know that the design of the Beavers is a real fish catcher...

The Magnum Trick Worm is a key choice for anglers who want to present a slightly beefier package to fish that might be spooked by something with mo...

Bait Casting Reel Covers The Neoprene Reel Cover protects your valuable conventional and baitcasting reels. It's designed to allow the reel cover...

Incorporating the familiar profile and irresistible action found in the hugely popular Finesse TRD™, the upsized Big TRD draws even more attention ...

The Little John 50 was designed by B.A.S.S Elite Series Angler John Crews. The Little John 50 has a computer chip bill that is more durable than pl...

From salty atolls to meadow meanders, add these lightweight, no-quit pants to your kit and prepare to make moves. Superlight Pants combine UPF 50,...

No other hardbait can boast the fish-catching success of the legendary Bill Lewis Rat-L-Trap® Tiny Trap®. With its flashy shad-like profile and sup...

The Rk Crawler MD 55 crankbait was desighned by B.A.S.S. Elite Series Angler Mike McClelland. The RkCrawler MD 55 features all the benefits of the ...

f you know Yamamoto. you know we love Our creature baits. so when anglers asked uS for something with a little more tail action in addition to a bu...

An ultra-realistic crayfish imitation, the TRD CrawZ was designed for Ned-rigging but is also ideal for use as a finesse jig trailer and even as a ...

The Fat John 50 crankbait was designed by B.A.S.S. Elite Series Angler John Crews. The unique flat-sided square bill has a shallow hunting action. ...

Tour Grade Slither Rig Texas Craw

Swank 77X  The 6th Sense Swank™ Crank 77X crankbait takes power cranking to the next level by allowing you to cover water with a unique new sound ...

Yamamoto Pro Senko Count per pack: 10

When the sweltering sun threatens to end a long afternoon of tossing carefree casts, cover yourself with the Simms SolarFlex® Hoody for men. The q...

Gamakatsu’s Aberdeen Hooks are designed with a long shank on a light wire bait hook. A popular hook for dozens of different freshwater fish, Gamaka...

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