Fishing Lures | Fishin' World

Paired with a heavy weight, the compact body of the Z-Hog allows it to penetrate cover that was previously thought too dense to fish. With flappers...

Designed by the GOOGAN SQUAD, that's right Jon B, Justin and the rest of the gang put their heads together and put a Googan spin on the classic sof...

6" MagStick of a beef design, giving you that chunky look that the normal 6" stickbaits don't have. Salted well for a fast sink rate. 3-5 per pack.

Daiwa Tactical View Lure Cover The D-Vec Tactical View Lure Covers are the only see-through lure wrap in the industry.The unique  clear-view desi...

Wave Worms Tiki-Stick 5 in.  Vibrant colors and healthy doses of MOLOPO make the 5" Tiki-Stick one of the top selling baits. Without question, the...

OKASHIRA SCREWHEAD  The OKASHIRA SCREWHEAD adds our exclusive ASYMMETRICAL PROP to the OKASHIRA’s exquisite design, adding flash and subtle vibrat...

Zoom Swimmin' Super Fluke All of the great characteristics of the original Super Fluke, now with a hard-pounding paddle tail. You can fish it like...

The new Zako Swimbait was designed by Elite angler Brett Hite, and it’s his bait of choice as a  swimbait trailer when he’s slinging chatterbaits ...

The new Zako Swimbait was designed by Elite angler Brett Hite, and it’s his bait of choice as a  swimbait trailer when he’s slinging chatterbaits ...

The 6th Sense Flush 5.2 was designed in a remarkable way in the 6th Sense Lure Lab.  Measuring at 5.2 inches, this soft jerkbait has it all; match...

Made in USA 10 pk: 1/8, 1/16 Features: Weight: 078125 lbs Size: 1/16 oz, 1/8 oz

Ledgerock Lures D-Claw Crawdad, most realistic, natural, and versatile crawdad on the market! Available in five different sizes and multiple colors...

Smash-Tech Bubble Fry - 10 pk  Fabricated with exactly 136 air-trapping appendages, the Smash-Tech Bubble Fry is a slow floating, fish catching, b...

Smash-Tech Magnum Crawler  The Smash-Tech Magnum Crawler has been in the private collection for the last year getting refined and perfected to be ...

Divine Shakey Head Offering extra clearance for larger soft plastics, the 6th Sense Divine Shakey Head features a super sharp wide gap hook that c...

The new Z-Craw Worm combines the body of Zoom’s Mag Finesse worm with the tail of the ultra-popular Z-Craw. This provides exactly the right combina...

Divine Underspin  The 6th Sense Divine Underspin was designed with the utmost attention to detail.  Most importantly, it has an integrated screwlo...

3/8oz Divine Hybrid Jig  The 6th Sense Divine Hybrid Jig was designed to be a universal casting jig with a head shape that is a hybrid cross betwe...

BUCKTAIL JIG The Bucktail Jig has a unique head shape eyelet and placement which gives it a natural gliding action. When jigged, its body sta...

RAZOR SHADZ 4.5"  Featuring a segmented, fish-shaped body and forked tail that create an extremely lifelike baitfish profile, the RaZor ShadZ pull...

CHATTERBAIT DESCRIPTION Designed by Elite Series pro Brett Hite in conjunction with Japanese luremaker Evergreen International, the ChatterBait ...

The Phat Flies were designed by Pro Angler Bill Siemantel. The Phat Flies are perfectly balanced to sit horizontal under the bobber. Built with tho...

Gamakatsu’s Aberdeen Hooks are designed with a long shank on a light wire bait hook. A popular hook for dozens of different freshwater fish, Gamaka...