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BORONA TACKLE BAGS Designed and engineered to meet the demands of anglers, the new Borona Tackle Bag performs as good as it looks. A sleek black ...

KVD Pipsqueak Popping Perch Black

CALCUTTA CONQUEST A longtime benchmark round reel for cranking and known for their durability, Shimano's Calcutta reels continue to be a favorite ...

Shimano Aldebaran Low Profile Baitcasting Reel Aldebaran MGL offers paramount lightweight performance. The MGL spool allows anglers to cast sma...

Synonymous with performance, the redesigned line of Zodias rods incorporate Carbon Monocoque technology passed down from Shimano’s elite series of ...

CHRONARCH HGG REEL Packed with Shimano's most advanced technology, the Shimano Chronarch G casting reel delivers the top level performance enthusi...

Our GLX Jig & Worm spinning rods are designed specifically for fishing jigs and soft plastics. They feature a split-grip handle with our uniqu...

The new Curado BFS (Bait Finesse System) expands the Curado lineup of low-profile reels while redefining finesse fishing for tournament anglers. In...

TFO Tactical Spinning Rod Touted for their tournament-grade performance, the Temple Fork Outfitters Tactical Series Casting Rods leverage Temple ...

Features a front opening for easy access to your Plano utility boxes, which are included. Molded interior trays are removable and adjustable for a...

Made from high-grade plastics for superior action and excellent durability, the Strike King® Rage Tail® line of soft plastics features designs engi...

Protect your valuable spinning reels with the neoprene Spinning Reel Cover, designed to fit left or right hand reels.  Product Specifications: TYP...

Two sizes offered - 7" for offshore/big inshore use and for #5 - #11 split rings; 6" for inshore/freshwater use and for #1 - #5 split rings. PRODUC...

A WORLD OF INNOVATION. With G. Loomis’ original ‘Mag Bass’ fast action tapers, and featuring Shimano’s Spiral-X Technology, the new Conquest rods ...

Provoke 106SK Slow Sink Jerkbait The Provoke series of jerkbaits was designed by our top pros with many key ingredients in mind. The Provoke 106X...

The Strike King Internal Swimbait Jighead adds realism for your swimming lure. The internal design reduces head profile and sets the hook further b...

 Twin Power has been reloaded with excellence in mind. Now in two smaller sizes for a greater range of applications, the new Twin Power is all abou...

A Low-profile, 6-panel trucker hat with a pre-curved visor is featuring the GLoomis original wordmark in 3D Stitch fashion. Poly/twill front panels...

Each bait in the Strike King Pro-Model® Series 6 Crankbait line is designed to perform a specific task. The Series 6 crank has a unique diving plan...

SLX Spinning Rod SLX offers tournament level performance at a price that all anglers can afford. With versatile actions throughout the lineup, the...

TFO Tactical Casting Rod Touted for their tournament-grade performance, the Temple Fork Outfitters Tactical Series Casting Rods leverage Temple F...

SUSTAIN FI Sustain is packed with a long list of high-end features which translates to serious performance. From bass to small billfish, Sustain i...

Intenza Spinning Rods Rebuilt for tournament anglers and bass enthusiasts alike, the redesigned Intenza A lineup of rods leverages Shimano's DIAFL...

Fast Action | Freshwater | Saltwater A finely tuned instrument — lightweight and highly responsive. That’s what experts are saying about our BVK s...

Shimano's all new C4S blank Construction utilizes a high modulus blank and wraps four outer layers of 90 degree Graphite. This new construction wil...