Bestsellers

Daiwa Tactical View Lure Cover The D-Vec Tactical View Lure Covers are the only see-through lure wrap in the industry.The unique  clear-view desi...

Wave Worms Tiki-Stick 5 in.  Vibrant colors and healthy doses of MOLOPO make the 5" Tiki-Stick one of the top selling baits. Without question, the...

OKASHIRA SCREWHEAD  The OKASHIRA SCREWHEAD adds our exclusive ASYMMETRICAL PROP to the OKASHIRA’s exquisite design, adding flash and subtle vibrat...

Zoom Swimmin' Super Fluke All of the great characteristics of the original Super Fluke, now with a hard-pounding paddle tail. You can fish it like...

Bait Casting Reel Covers The Neoprene Reel Cover protects your valuable conventional and baitcasting reels. It's designed to allow the reel cover...

The new Zako Swimbait was designed by Elite angler Brett Hite, and it’s his bait of choice as a  swimbait trailer when he’s slinging chatterbaits ...

Zoom Baby Brush Hog 4'' Black Red Glitter 12pk

The new Zako Swimbait was designed by Elite angler Brett Hite, and it’s his bait of choice as a  swimbait trailer when he’s slinging chatterbaits ...

Smash-Tech Bubble Fry - 10 pk  Fabricated with exactly 136 air-trapping appendages, the Smash-Tech Bubble Fry is a slow floating, fish catching, b...

Smash-Tech Magnum Crawler  The Smash-Tech Magnum Crawler has been in the private collection for the last year getting refined and perfected to be ...

Divine Shakey Head Offering extra clearance for larger soft plastics, the 6th Sense Divine Shakey Head features a super sharp wide gap hook that c...

Divine Underspin  The 6th Sense Divine Underspin was designed with the utmost attention to detail.  Most importantly, it has an integrated screwlo...

3/8oz Divine Hybrid Jig  The 6th Sense Divine Hybrid Jig was designed to be a universal casting jig with a head shape that is a hybrid cross betwe...

BUCKTAIL JIG The Bucktail Jig has a unique head shape eyelet and placement which gives it a natural gliding action. When jigged, its body sta...

Acme SW121/CH Kastmaster XL Spoon 2 3/4", 1 oz, Chrome with White

RAZOR SHADZ 4.5"  Featuring a segmented, fish-shaped body and forked tail that create an extremely lifelike baitfish profile, the RaZor ShadZ pull...

CHATTERBAIT DESCRIPTION Designed by Elite Series pro Brett Hite in conjunction with Japanese luremaker Evergreen International, the ChatterBait ...

Core-X Jig Heads 1/8oz 3/0 Hook - 4 per pack

CHATTERBAIT MICRO  DESCRIPTION Don't let the size fool you - the 1/8 oz. ChatterBait Micro delivers the same action and vibration as its big bro...

Peg-X Weight Stoppers - 9 Stops per pack The 6th Sense Peg-X Weight Stoppers are perfect for pegging your weight to your fishing line. Simply thre...