Baits | Fishin' World

The Strike King® Rage Bug is designed to be used behind the DB Structure Head, but it's great as a flipping or creature bait, too. The Rage Bug fea...

Rage Lobster Black Blue Flake

Does the water you're fishing in call for craws? Throw in the Strike King® Rage Tail® Craw and the water will boil with action! The exclusive desig...

The Strike King® Rage Tail® Chunk's short, fat body tempts finicky fish with a tasty meal while the extra-large pincers swirl and twirl for eye-cat...

The Strike King® Rage Bug is designed to be used behind the DB Structure Head. But it is also great as a flipping or creature bait. The Rage Bug fe...

If the waters you're fishing call for craws, toss in the Strike King® Rage Tail® Craw and watch the water boil in a violent frenzy! Exclusive desi...

The Magnum Trick Worm is a key choice for anglers who want to present a slightly beefier package to fish that might be spooked by something with mo...

For those times when the original Super Fluke isn’t big enough to match big perch or magnum sized gizzard shad, now there’s a version to match mons...

The Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eye Shad has incred...

It's easy to see why Strike King® Pro-Model® XD Series crankbaits are so popular with the pros. These medium- (5XD) and large-bodied (6XD), extra-d...

The Loco Bugg was inspired by the most popular bonefish fly of all time, the Crazy Charlie. With a slim profile, rabbit wing, and rubber legs, it i...

Features: Gamakatsu Black Nickel 5/0 Hook High Quality Powder Coat Protection Sleek Recessed Eye Design Triple Grip Trailer Keeper 52 Strand Silic...

Features: Mustad Ultra Point 5/0 Hook for Sweeping Hook Sets High Quality Powder Coat Protection Triple Grip Trailer Keeper 52 Strand Silicone Fla...

Features: Gamakatsu Black Nickel 5/0 Hook for Vertical Hook Sets in Close Cover High Quality Powder Coat Protection Sleek Recessed Eye Design Trip...

The Z-Craw takes an elongated body with forward facing ribs and adds hook pockets top and bottom as well as fluttering claws, all in a streamlined ...

The creature bait that started it all, the Zoom Brush Hog has tempted big bass from coast to coast for decades and it continues to be the standard-...

The Ol’ Monster has been the go-to big worm of tournament anglers for years, fished on a Texas rig, a Carolina rig or even a mag shakey head. Thi...

The Mag II is an upsized worm perfect for flipping and pitching into heavy cover when the water heats up. But it’s also a killer out of ledges and ...

The Zoom Centipede is the ultimate Carolina-rigging dynamite, the finesse option that everyone else has unsuccessfully tried to copy. It looks like...

Often copied, but never matched, the original Finesse Worm is a smaller version of the popular Zoom Trick Worm and can be rigged in a variety of wa...

wDesigned to the specifications of BassMaster's Classic Champ Kevin VanDam. Perfect for shallow water power fishing. The square bill design and uni...

Designed to the specifications of BassMaster's Classic Champ Kevin VanDam. Perfect for shallow water power fishing. The square bill design and uniq...

The famous Hellbender began making its way into anglers' tackle boxes in the late 1950s. Over the years, Hellbenders have held many state and world...

The new BOOYAH Bait Co. Hard Knocker lipless crank bait features top-of-the-line, cutting edge color patterns, an aerodynamic shape that casts a mi...

 The new BOOYAH Bait Co. One Knocker lipless crank bait sets itself apart from the crowd with a unique fish-catching sound and cutting edge color ...

Each bait in the Strike King Pro-Model® Series 6 Crankbait line is designed to perform a specific task. The Series 6 crank has a unique diving plan...

Popular with the pros, these Strike King® Pro-Model® XD Series large-bodied, extra-deep diving crankbaits feature a unique curved bill and balance ...

Attention to detail is what makes this Wiggle Wart® so deadly. The 3-D holographic eyes, external scale pattern with UV Bright and traditional colo...

No other hardbait can boast the fish-catching success of the legendary Bill Lewis Rat-L-Trap® Tiny Trap®. With its flashy shad-like profile and sup...

The FLOATER ADVANTAGE is simple.  No other lipless crankbait will come over grass and cover like a Float-N-Trap.  This gives anglers the ability to...

7 in. Yamamoto Senko Count per bag: 5

6 in. Yamamoto Senko Count per bag: 5

The new Zako Swimbait was designed by Elite angler Brett Hite, and it’s his bait of choice as a  swimbait trailer when he’s slinging chatterbaits ...