Baits (New)

Mister Twister®'s 5" FAT Curly Tail® provides maximum action at ultra low retrieval speeds making it an excellent choice for casting, flipping, spl...

Designed in conjunction with world renowned crappie angler, Ty Kleeb, the Curly Clobber is the perfect bait fish imitator. Ty’s vision of a fatter...

Smash-Tech Weedless Gizzard Shad  The Smash-Tech 7 inch Weedless Gizzard Shad was designed to perfectly mimic the large baitfish that giant bass f...

CHATTERBAIT MICRO  DESCRIPTION Don't let the size fool you - the 1/8 oz. ChatterBait Micro delivers the same action and vibration as its big bro...

Larry The Lizard Rattlin' Lizard 10 in. White

Grinch Blueback Chart Shad

70mm:3/4

Emits low frequency sonic rattles and life-like action which trigger explosive strikes. Ideal for probing or locating fish on open flats. Sonic "fi...

Shimano Coltsniper Jerkbait Shimano's unique Propulsion Weight Transfer system is designed for exceptional long distance casting, allowing the int...

Consistently reach suspended fish at any depth with the CountDown®. Whether the fish are suspending at certain depths, at the weed tops or on bott...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent an...

For professional fishermen and weekenders alike, the LV series will allow fast coverage of water especially when fish are difficult to locate. The ...