Baits (New)
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Shimano World Minnow Jerkbait
$19.99The World Minnow 115SP suspending jerkbait comes packed with Shimano lure technologies to make it the ultimate jerkbait on the market. The World Mi...
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Berkley Cane Walker
$7.99Ideal for calling fish up or situations with a slight chop, the Berkley® Cane Walker delivers the most surface disturbance of any Berkley® top wate...
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Shimano Calcutta Conquest Round Reel
from $549.99CALCUTTA CONQUEST A longtime benchmark round reel for cranking and known for their durability, Shimano's Calcutta reels continue to be a favorite ...
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Berkley Power Bait Cash Out
$4.99Designed by pro angler Skeet Reese, the Berkley® PowerBait® Ca$h Out features a rudder style tail which causes more action on the fall. It's profil...
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Zoom Fat Albert Twin Tail
$3.99At first glance, the Tab Tail Grub resembles the Fat Albert, but upon closer inspection you’ll see that its flappy curl tail has a slight “tab” on ...
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Arbogast Jitterbug
$7.99The Arbogast Jitterbug is the most respected topwater lure for night fishing, but it also produces explosive strikes throughout the day. The Jitter...
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Mister Twister Saltwater Sassy Shad
$7.99Shad is the one bait fish almost all fish seek as a food source. The original Mister Twister Sassy Shad® is the closest imitation of this classic b...
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Strike King Rage Shad
$5.99Made from high-grade plastics for superior action and excellent durability, the Strike King® Rage Tail® line of soft plastics features designs engi...
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Teckel Maracker Frog
$16.99Extending the line-up of Teckel’s highly successful frogs, the Teckel USA Maracker Frog adds a new level of acoustic and flashing attraction that h...
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6th Sense Provoke 106SF Slow Sink Jerkbait
$13.99Provoke 106SK Slow Sink Jerkbait The Provoke series of jerkbaits was designed by our top pros with many key ingredients in mind. The Provoke 106X...
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Smash-Tech 5" Smash Tail
$5.99Smash-Tech 3.5" Smash Tail Jr. The 3.5 inch Smash Tail Jr has a ringed body and lifelike swimming action perfect for a variety of presentations. ...
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Megabass S-Crank
from $20.99S-CRANK 1.5 Honed and refined over two years, the S-CRANK square bill concept features a patented design that generates a hard-hitting wobble act...
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Hog Farmer King Spin
$28.99Looking for that extra strength? The King Spin is a beefy version suitable for heavy duty use. Our Kingspin version has heavy duty wires that are s...
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Lucky Craft Gunfish 95
$16.99The Gunfish95 is the latest of an extensive series of next generation topwater baits. It features a slim tapered body design and uniquely shaped-cu...
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Mirrolure Sinking Twitchbait
$9.99These legends have been producing trophy fish for decades. Their life-like appearance, "built-in" flash and 3-D fiery red eyes are irresistible to ...
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Paul Brown Original Soft Body Rattling Twitchbait
$11.99Paul Brown OR-01 Original Soft Body Rattling Twitchbait, 3 5/8", 3/4 oz
$11.99Sale