Products

After years of design, testing, adjustments and more testing, the Arashi® Glide Bait delivers a fine-tuned, consistent, stable glide action at eve...

This topwater can do everything. Spits, darts, chugs and walks-the-dog all depending on how you want to fish it. Either way the fish can’t resist...

SuspenStrips - 70 Strips

Attention to detail is what makes this Wiggle Wart® so deadly. The 3-D holographic eyes, external scale pattern with UV Bright and traditional colo...

WildEye Swim Shad

Kevin VanDam has taken the softest, saltiest plastic ever produced and created a hulking, ornery monster poised to strike fear into the hearts of b...

With its unique air-filled bubble tail, the Strike King® KVD Perfect Plastics Caffeine Shad flaunts an awesome set of moves never before seen in a ...

Sporting a classic tube shape, Strike King®'s Coffee Tubes are enhanced with real coffee bean granules and coffee bean oil to give the tubes an ear...

Jordan Lee made history at the 2017 GEICO Bassmaster Classic® by jumping 14 places on the final day for the win. The Strike King® J-Lee Comeback Ji...

Each Rage Tail™ lure has a unique and exclusive tail design and is engineered like no other soft plastic bait. Each is designed with a specific pur...

The bait that won Denny Brauer the '98 Classic! Strike King®'s innovative Flip-n-Tubes feature a special patent-pending head which has 1/2'' of sol...

One of the biggest obstacles to fishing structure is hang-ups. The design of Strike King®'s Denny Brauer Structure Jig aims at reducing hang-ups an...

The Strike King KVD Perfect Plastic Drop Shot Half Shell heats up the action at your favorite fishing hole. Co-designed by renowned pro anglers Kev...

Braid is the pros' line of choice for many heavy-duty flipping situations, but a different approach may be required in clearer water. The Strike Ki...

Designed for fishing in and around the heaviest cover, Strike King®'s Hack Attack Heavy Cover Swim Jig is built around an exclusive Gamakatsu extra...

The Hybrid Hunter features a fat-bodied, flat-sided shape with a unique “L-Shaped” 90-degree bill. Combined, these features create a hard thumping,...

The Strike King Internal Swimbait Jighead adds realism for your swimming lure. The internal design reduces head profile and sets the hook further b...

The Strike King® Jointed Structure Head combines the popular "swinging- head" style with the unprecedented characteristics of Strike King's Structu...

Designed to the specifications of BassMaster's Classic Champ Kevin VanDam. Perfect for shallow water power fishing. The square bill design and uniq...