Products

E POP 80 serves as the popper bait providing anglers a perfect bait for that aggressive topwater bite. The E POP 80 has an extremely loud popping a...

The Fat John 50 crankbait was designed by B.A.S.S. Elite Series Angler John Crews. The unique flat-sided square bill has a shallow hunting action. ...

The Fat John 60 crankbait was designed by B.A.S.S. Elite Series Angler John Crews. The unique flat-sided square bill has a shallow diving hunting a...

The Fat Papa 55 was designed by B.A.S.S. Elite Series Angler Russ Lane. You can fish the Fat Papa 55 in all types or weather and seasons. During th...

The Fat Papa SB was designed by B.A.S.S. Elite Series Angler Russ Lane. The bait features a frantic hunting action, similar to a balsa bait, but it...

Fish Gripper SPRO Fish Gripper Features: Secure Locking Jaws Adjustable Lanyard  Trigger for Easy Closing Floating

Fluorocarbon Leader Exceptional Strength and Durability Abrasion Resistant Eliminates Line Twist Super Smooth Rotation

Heavy Swivel Small and Strong Swivels Heavy-Duty Great Wind on Swivel in smaller sizes

Hunter 65 SB brings the versatile square bill bait into play. Square bill baits are notoriousfor getting the biggest of bass to strike as they defl...

The Little John 50 was designed by B.A.S.S Elite Series Angler John Crews. The Little John 50 has a computer chip bill that is more durable than pl...

The Little John DD 70 Deep Diving Crankbait designed by B.A.S.S. Elite Series Angler John Crews. "I designed the Little John DD 70 to be the best d...

The Little John XL 70 crankbait was designed by B.A.S.S. Elite Series Angler John Crews to be a larger sized hard vibrating crankbait. The larger s...

The McStick 110 was designed by B.A.S.S. Elite Series Angler Mike McClelland. This jerkbait is designed to suspend at lower water temperatures for...