Products

Casts like a bullet... Drops Quickly... Runs Deep...Here is the perfect salmon and steelhead lure for the pier or stream fisherman. It is proven in...

Mepps bucktails and marabous were voted America's favorite musky bucktail by the readers of Musky Hunter magazine.The Mepps Giant Killer is an extr...

Features: All Comet Minos feature an easy, rapid change hook, are carefully airbrushed to ensure realism. 1-1/4 in. fits stock numbers C00M, C0M, ...

Step on the Ultrex™ foot pedal and feel what Power Steering does to a trolling motor. Then tap the Spot-Lock button to stay on a fishing spot autom...

The 5" Provoker features a large pocket in the belly of the lure which allows fishermen to rig them many ways, for different presentations. With a ...

These legends have been producing trophy fish for decades. Their life-like appearance, "built-in" flash and 3-D fiery red eyes are irresistible to ...

Emits low frequency sonic rattles and life-like action which trigger explosive strikes. Ideal for probing or locating fish on open flats. Sonic "fi...

Emits low frequency sonic rattles and life-like action which trigger explosive strikes. Ideal for probing or locating fish on open flats. Sonic "fi...

The perfect trailer. Rig it to a spinner bait, buzz bait, or weedless spoon and you've got yourself a weedless combination that'll work its way thr...

Features:  Lightweight, comfortable handle for better control. Extra sharp blade for fast, easy filleting. Durable, expandable curly power cord. Q...

Mister Twister®'s 5" FAT Curly Tail® provides maximum action at ultra low retrieval speeds making it an excellent choice for casting, flipping, spl...

Shad is the one bait fish almost all fish seek as a food source. The original Mister Twister Sassy Shad® is the closest imitation of this classic b...

Shad is the one bait fish almost all fish seek as a food source. The original Mister Twister Sassy Shad® is the closest imitation of this classic b...

This is the original fish catcher other plastic lures have tried so hard to imitate. Rig it anyway you can imagine. The action of the original Mist...