Products

Lighted fishing float to catch tons of fish at night.  With rattlin' action. Durable. Easy Line Attachment. Easy On/Off.  Great Visibility. Night o...

The Norton Lures Bull Minnow is made with soft plastic that encourages fish to hang on when they bite, yet stands up to toothy predators. Its "swag...

The Norton Lures Sand Eel Jr. features an erratic, darting action that looks just like a juvenile saltwater critter fleeing for its life – and forc...

This unweighted version has all the features of the Weighted Beast less the weight. The unweighted version is ideal for lighter baits than do not n...

As featured on the Owner Twistlock hooks, these interchangeable stainless steel Centering Pin Springs (CPS - U.S. Patent 7,841,127) attach to hook ...

Small and light weight, these bell-shaped sinkers are just right for use with the Down Shot System. The unique eye "pinches" on the tag end of your...

The perfect accessory to compliment ALL bait and hook presentations. Rig over a hook point and onto the shank of virtually any fishing rig to creat...

FLASHY SWIMMER with Owner's TwistLOCK™ Centering-Pin Spring (CPS-patent pending) is a unique setup for rigging soft swimbaits, flukes, and other sw...

Heavy duty split rings, ideal for connecting hooks to all sizes of lures. Made from the highest quality stainless steel, they are quick to "spring-...

Fast becoming a favorite when using the down shot system for bass, walleye and panfish. For light line use, it is self-setting and the perfect hook...

Offset worm hooks, with a worm-holding 90 degree bend shoulder. Preferred by many anglers for straight and easy rigging of plastic worms. Features ...

Offset Shank, Wide Gap worm hooks with worm-holding 90° bend shoulder. Extra wide gap bend and heavy-duty XX strong shank for rigging big baits and...

RIG'N™ HOOKS, engineered for Carolina Rig'n, Texas Rig'n and Split Shot'n, ride with the point upright in an optimum striking position. Features in...

Available in both corrosion-resistant black chrome finish and red, these are ideal for both fresh and inshore saltwater - either as replacement hoo...

Straight Shank worm hooks, ideal for split-shotting plastic worms for wary bass. Features include a round bend, Cutting Point™, black chrome finish...

The Shaky Head features Owner's TwistLOCK "Centering-Pin-Spring" (CPS - Patent Pending) molded into the lead. Small diameter finesse baits can be "...

Heavy-duty stainless solid rings that are virtually "unbreakable", and they offer superior strength as connectors between lines and leader. They re...

Beast Hooks with TwistLOCK® Centering-Pin Spring (CPS) are designed for weedless-style rigging of larger plastics like big swimbaits, flukes, tubes...

Wide Gap Plus™, with its deep throat and dramatically elevated point, offers an extraordinary wide gap for extra hooking power. The plus point ride...

CXX X-Tra StrongCXX X-Tra Strong is the toughest, strongest, most shock resistant line on the market. If you’re looking to throw into nasty cover f...

Paul Brown FB-07 Fat Boy Rattling Twitchbait, 3 1/2", 7/8 oz, Silver

Paul Brown OR-01 Original Soft Body Rattling Twitchbait, 3 5/8", 3/4 oz

Paul Brown SD-09 Soft-Dine Rattling Twitchbait, 2 5/8", 3/8 oz, Black

Peacock Bass Jigs Hand Tied 1/2oz  These are the best peacock bass jigs money can buy! Perfect jigs for a trip to the amazon to slay some monster...

This handcrafted lure is made from a 6” ABS plastic and has all stainless steel hardware including an extra large stainless steel prop.  Features: ...

This handcrafted lure is made from a 7” sugar pine wood body and has all stainless steel hardware including an extra large stainless steel prop.  F...

The PENN Battle II offers attractive cosmetics, durable design, and silky smooth HT-100 drag as just a few of the many reasons why so many anglers ...

The PENN Senator needs no introduction. First launched in 1936, the Senator Series has endured the test of time. The Senator is world- renowned for...

A more advanced edition of the Spinfisher series reels. The Spinfisher V Series spinning reels are made with Penn's new Water Tight Design which pr...

The PENN Spinfisher VI features IPX5 sealing so whether it gets hit with a wave, or you let it ride in the spray all the way home, you don't have t...

Aaron Martens RHINO HEADS (Shakey Head)

Aaron Martens SHOCK BLADE

The Picasso Pro Metal Worm Weights are an excellent alternative for anglers that demand better performing weights than pure lead, but don't want to...