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3:16 Lure Company | Fishin' World

3:16 Lure Company

Designed by Mickey Ellis in Laguna Hills, CA.  The original Mission Fish was released in March of 2000 after two years of careful design and development.  The Mission Fish was the first and is still the only truly weedless swimbait.  Since its release in 2000, the Mission Fish has accounted for no fewer than 6 bass overy 15lbs, including giants of 19-7# and 21-11#, as well as numerous double digits large mouth bass from the United States and Japan.

All of 3:16 baits are 100% original, designed by Mickey to bring paradigm shifts to the swimbait world.  And be ready because this is just the beginning of what will become a full line of premium swimbaits, bluegills, shad, frogs and saltwater baits.

These are the baits of serious tournament anglers, trophy hunters, and bass fishing professionals.    We hope you enjoy them.

 

  • 3:16 Mission Fish

    3:16 Mission Fish

    from $11.99

    3:16 Mission Fish The Mission Fish is the bait that started it all. The first truly weedless swimbait, it was released in 2000 after 2 years of re...

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    from $11.99
  • 3:16 Weedless Rising Son

    3:16 Weedless Rising Son

    from $13.99

    The Rising Son is a bait that's meant to operate in that it Barely subsurface zone (w/ Line thru version) Pushes a V wake Skips on the top Moves ...

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    from $13.99
  • 3:16 Rising Son Line Thru

    3:16 Rising Son Line Thru

    from $17.99

    The Rising Son is a bait that's meant to operate in that Pushing a V wake (Regular line thru version) Skipping on the top Moving slowly just a fo...

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    from $17.99