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Hard Baits (New)

  • Rapala Balsa Xtreme Brat

    Rapala Balsa Xtreme Brat

    $9.99

    Badly behaved and always looking for a fight, the BX Brat is one tough little cookie. Balsa inner core with an armor coating of rugged copolymer, ...

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    $9.99
  • Yo-Zuri Snap Beans Crankbait

    Yo-Zuri Snap Beans Crankbait

    $5.99

    This small crank bait looks like a small beans, but it attracts an amazing variety and number of fish. Using 2 lb or 4 lb test line, surprisingly l...

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    $5.99
  • RSR Lures Casting Slab
    $3.99
  • Strike King KVD Toad Buzz
    $5.99
  • Cotton Cordell Blade

    Cotton Cordell Blade

    $3.99

    The Cotton Cordell Gay Blade lure has a flathead design creates a tight pulsating wiggle that mimics a wounded baitfish. Perfect for bass. It also ...

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    $3.99
  • SPRO BBZ1 Rat 30
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    SPRO BBZ1 Rat 30

    from $24.99

    Size: Measures 6 1/2 inches (3 1/2-inch body and 3 1/4-inch custom articulating tail)Weight: 1/2 oz.Hooks: Gamakatsu # 6 treble hooksDepth: Floatin...

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    from $24.99
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  • Strike King KVD 4.0 Squarebill

    Strike King KVD 4.0 Squarebill

    $10.99

    It’s no secret that big lures catch big fish, which is why Strike King has developed the Strike King KVD 4.0 Magnum Squarebill. This smaller versio...

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    $10.99
  • 6th Sense Axis 2.0 Crankbait
    $15.99
  • Strike King Pro Model 8XD Crankbait

    Strike King Pro Model 8XD Crankbait

    $14.49

    Bass anglers on the hunt for monster bass should arm themselves with big baits. The Strike King® Pro Model® 8XD and 10XD Deep Diving Crankbaits fit...

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    $14.49
  • Yo-Zuri 3DB Vibe Lipless

    Yo-Zuri 3DB Vibe Lipless

    $11.99

    The 3DB Vibe encompasses all of the attributes of our Classic Rattlin’ Vibe series while including the patented Internal 3D Prism Finish or New Pan...

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    $11.99
  • Storm Chug Bug

    Storm Chug Bug

    from $8.99

    This topwater can do everything. Spits, darts, chugs and walks-the-dog all depending on how you want to fish it. Either way the fish can’t resist...

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    from $8.99
  • RSR Lures Flutter Jig
    $3.99
  • Strike King Pro Model 5XD Crankbait

    Strike King Pro Model 5XD Crankbait

    $6.99

    It's easy to see why Strike King® Pro-Model® XD Series crankbaits are so popular with the pros. These medium- (5XD) and large-bodied (6XD), extra-d...

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    $6.99
  • Poche's Power Spinner

    Poche's Power Spinner

    from $4.49

    It's a humdinger!

    from $4.49
  • Strike King Tour Grade Buzz Bait

    Strike King Tour Grade Buzz Bait

    $6.99

    The Strike King Tour Grade Buzzbaits features premium components, including exclusive Gamakatsu hooks designed to maximize your hookup ratio. The s...

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    $6.99
  • Berkley J-Walker

    Berkley J-Walker

    $9.99

    Whether you are a weekend warrior or a seasoned pro, this classic top water lure is designed to deliver explosive top water action. Berkley® J-Walk...

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    $9.99
  • 6th Sense Swank 77x Crankbait

    6th Sense Swank 77x Crankbait

    $10.99

    Swank 77X  The 6th Sense Swank™ Crank 77X crankbait takes power cranking to the next level by allowing you to cover water with a unique new sound ...

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    $10.99
  • Bill Lewis Tiny-Trap

    Bill Lewis Tiny-Trap

    $6.99

    No other hardbait can boast the fish-catching success of the legendary Bill Lewis Rat-L-Trap® Tiny Trap®. With its flashy shad-like profile and sup...

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    $6.99
  • SPRO Rock Crawler Medium Diver 55

    SPRO Rock Crawler Medium Diver 55

    $11.99

    The Rk Crawler MD 55 crankbait was desighned by B.A.S.S. Elite Series Angler Mike McClelland. The RkCrawler MD 55 features all the benefits of the ...

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    $11.99
  • SPRO Little John

    SPRO Little John

    $12.99

    The Little John 50 was designed by B.A.S.S Elite Series Angler John Crews. The Little John 50 has a computer chip bill that is more durable than pl...

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    $12.99
  • Sebile Flatt Shad Snagless
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    Sebile Flatt Shad Snagless

    from $7.99

    Destined to go down in history as one of the best lipless crankbaits every conceptualised, the Flatt Shad Snagless is truly one of the most innovat...

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    from $7.99
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  • Strike King Tour Grade Spin Head
    $7.99
  • SPRO Fat John 50

    SPRO Fat John 50

    $12.99

    The Fat John 50 crankbait was designed by B.A.S.S. Elite Series Angler John Crews. The unique flat-sided square bill has a shallow hunting action. ...

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    $12.99
  • Megabass Jamaica Boa Buzzbait
    $16.99
  • Luhr Jenson Super Duper Spoon

    Luhr Jenson Super Duper Spoon

    $6.99

    In the world of trout fishing, if there ever was an "America's Lure" it may very well be the Super Duper. Its unconventional "U" shaped design cat...

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    $6.99
  • Heddon Tiny Torpedo Topwater Prop Bait

    Heddon Tiny Torpedo Topwater Prop Bait

    $6.49

    The Heddon Torpedos have been the world's top-selling, top-producing spinner-equipped lures for generations. Their shape and weight allow anglers t...

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    $6.49
  • 6th Sense Catwalk Top Water
    $13.99
  • Megabass Popmax
    $20.99
  • SPRO Fat John 60

    SPRO Fat John 60

    $12.99

    The Fat John 60 crankbait was designed by B.A.S.S. Elite Series Angler John Crews. The unique flat-sided square bill has a shallow diving hunting a...

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    $12.99
  • Strike King Chick Magnet Crankbait
    $9.99
  • SPRO BBZ1 Rat 40
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    SPRO BBZ1 Rat 40

    $28.99

    Size: Measures 7 1/2 inches (4-inch body and 3 1/2-inch custom articulating tail)Weight: 1 oz.Hooks: Gamakatsu # 3 treble hooksDepth: FloatingActio...

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    $28.99
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  • River2Sea Tactical DD Crank Bait

    River2Sea Tactical DD Crank Bait

    $16.99

    Designed by TacticalBassin’s own Matt Allen and Tim Little, the River2Sea Tactical DD Crankbait brings a new approach to crankbait fishing. With a ...

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    $16.99
  • RSR Lures Jigging Slab
    $3.99
  • Booyah Hard Knockers

    Booyah Hard Knockers

    $6.99

    The new BOOYAH Bait Co. Hard Knocker lipless crank bait features top-of-the-line, cutting edge color patterns, an aerodynamic shape that casts a mi...

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    $6.99
  • SPRO Rock Crawler 55

    SPRO Rock Crawler 55

    $11.99

    The Rk Crawler 55 crankbait was desighned by B.A.S.S. Elite Series Angler Mike McClelland. The RkCrawler 55 features all the benefits of the RkCraw...

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    $11.99
  • 6th Sense Magnum Catwalk Top Water

    6th Sense Magnum Catwalk Top Water

    $24.99

    The 6th Sense Magnum CatWalk is the big brother to the well-known, Catwalk. The magnum size was designed to have a bigger walking motion, displace ...

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    $24.99
  • Cotton Cordell Pencil Popper

    Cotton Cordell Pencil Popper

    $8.99

    The Cotton Cordell Pencil Popper fishing lure is one of the most underrated topwater baits on the market. It's a standard tool for striper fishing ...

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    $8.99
  • 6th Sense Slice Blade Bait

    6th Sense Slice Blade Bait

    $8.99

    Where power fishing and finesse fishing meet, you will find the 6th Sense Slice Blade Bait simply gets the job done. A blade bait is a great search...

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    $8.99
  • Yo Zuri Crystal Minnow
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    Yo Zuri Crystal Minnow

    from $11.99

    Yo-Zuri’s Crystal Minnow Sinking Premium Classic Prism Finish reflects all subsurface light, even in murky water. There are several successfully pr...

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    from $11.99
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  • 6th Sense Cloud 9 MiniMag Squarebill Crank Bait
    $10.99
  • Z Man Diezel Chatterbait

    Z Man Diezel Chatterbait

    $6.99

    Designed specifically for inshore saltwater fishing, the DieZel ChatterBait features a heavy-duty custom 4/0 Mustad hook, a custom stamped stainles...

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    $6.99
  • Santone Lake Fork Braid Buzz

    Santone Lake Fork Braid Buzz

    $8.99

    FORK BRAID BUZZ! With over 3 years in the making, it's our first buzzbait designed specifically for use with braided fishing line.  It has a needle...

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    $8.99
  • Rebel Jumpin' Minnow

    Rebel Jumpin' Minnow

    $6.99

    Nothing triggers bass and inshore predator fish like the subtle walk-the-dog action of a Rebel Jumpin’ Minnow. This slender minnow-shaped topwater ...

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    $6.99
  • Peacock Top Secret 7"

    Peacock Top Secret 7"

    $19.99

    This handcrafted lure is made from a 7” sugar pine wood body and has all stainless steel hardware including an extra large stainless steel prop.  F...

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    $19.99
  • 6th Sense Divine Jigging Spoon 1 oz.

    6th Sense Divine Jigging Spoon 1 oz.

    $8.99

    The 6th Sense Divine Jigging Spoon is the best jigging spoon on the market. Weighing in at 1oz and 2 inches in length, this spoon is irresistible t...

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    $8.99
  • Luhr Jenson Pet Spoon

    Luhr Jenson Pet Spoon

    from $3.99

    Premium finishes and heavy-duty construction outfit the Pet Spoon for the most demanding environments. Its bold and flashy swimming action is a st...

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    from $3.99
  • Lunker Lure Buzzbait
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    from $5.49
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  • Z Man Hellraizer
    $14.99